Prem has been a journalist since 1986; an editor from 1991.
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Prem has been a journalist since 1986; an editor from 1991. He was a founding editor of India’s first standalone internet portal, Rediff. He was hired to revamp and run Yahoo India’s portal as its Managing Editor (2010-2014). After Yahoo, he was part of two-time Pulitzer winner Paul Salopek’s walk across India as part of his Out of Eden Walk project; He taught three workshops (in Delhi, Chennai and Kolkata) as part of a National Geographic initiative on the side-lines of Paul’s walk. He has been a lecturer at Symbiosis; taught at the Asian College of Journalism; consulted with Deccan Herald and Cricket.com on content/social media strategy, and is now a freelance writer, editor and consultant.
News reporting. Feature writing. Editing. Digital media. Content strategy for newsrooms and brands — on the content meets social media engagement meets audience gratification loop.